Welsh Rugby Union
An Exciting New Partnership
Every Try, Every Tackle, Every Sip
Reviva Coffee is excited to partner with the Welsh Rugby Union (WRU), bringing the essence of premium coffee to the heart of Welsh rugby. As the Official Coffee Supplier, Reviva will support the team through every match—on and off the field.
This collaboration is more than just a partnership; it’s a shared dedication to quality, performance, and creating moments worth savoring.
Crafted to Perfection
At Reviva, every bean tells a story. Sourced from Rainforest Alliance-certified farms and crafted with care, our 100% Arabica coffee reflects a dedication to excellence that mirrors the WRU’s precision on the field.
From the training ground to the stadium, Reviva brings the same level of care and attention to detail to every cup, making it a perfect match for one of rugby’s most iconic unions.
A Partnership Fueled by Passion
The Welsh Rugby Union is synonymous with rugby excellence. Founded in 1881, the WRU has a rich history and a reputation for driving innovation in the sport. With numerous Six Nations titles and a strong presence in international rugby, they represent the highest standards of performance. At Reviva, we share that relentless pursuit of excellence.
This partnership isn’t just about celebrating achievements; it’s about pushing boundaries and embracing bold ambitions. Together, we’re shaping the next chapter of success, one try—and one cup—at a time.
Enhancing Every Experience
Reviva Coffee is more than just a beverage; it’s a part of the experience. Whether served in the Principality Stadium, at exclusive hospitality events, or through fan- focused activations, every cup offers a moment to pause and enjoy something crafted to perfection.
For fans, this partnership means access to unique moments that connect them to the world of rugby. From behind-the-scenes collaborations to unforgettable matchday experiences, Reviva and the WRU are bringing the excitement of the sport closer than ever.
The Connection Between Rugby and Coffee
Rugby and coffee share a unique bond. Both are about community, passion, and shared experiences. Just as rugby brings people together to celebrate the sport, coffee brings people together to enjoy a shared moment. Rugby players often rely on coffee to fuel their training and match days, making it an integral part of their routine.
Reviva’s commitment to quality and sustainability aligns perfectly with the values of rugby. Our coffee is ethically sourced, ensuring that every cup supports the well-being of coffee-growing communities, much like how rugby supports and uplifts its communities.
